At Creation every dawn brings an exciting new challenge and innovation is a way of life. This trendsetting spirit has shaped our vision and led to many of our achievements.
But how to capture the elusive concept of innovation visually and in a creative way? Well, as with so many of our initiatives, we were inspired by one of our valued clients – this time our long-time friend and award-winning journalist, Les Aupiais. The idea was triggered during a conversation with Les in the Creation fynbos garden one winter’s day. It began as a bit of a mad idea about capturing a natural Creation musical score that would spark the imagination around our brand. But then to make that work visually, you had to have three essential elements: a bold client (that’s us!), fabulous raw material and a lensman who knows his stuff!
The many exciting ideas culminated in ‘Impressions of Creation in Winter’. This visual work of art is aimed at conveying to you the many joys of a winter-time Creation and I hope you love the video as much as we love creating beautiful wines and dishes for you. Simply click here.
Behind the camera was the very talented videographer, Chris Aupiais, who commented:
“What a great opportunity to work with subject matter so rich in texture and colour and to be able to focus on bringing a cinematographic feel to the visual narrative. I really liked capturing the energy and passion of the chefs and off-setting this with the delicacy and calm of the final plating and presentation in the Creation Tasting Room.”
And so another innovation was born from a conversation at Creation. Please join us soon and let’s keep the dialogue going. There can be but a few places on earth where the natural partnership of wine and food is embraced more inventively than here at Creation!
Dad’s very own Day
With Father’s Day coming up on the 20th of June, you’re probably thinking of ways to spoil him. Here’s a novel idea: with every case of award-winning Creation Syrah, Grenache ordered from our online store, we’ll include a scrumptious gift of biltong from Meat on Main in Hermanus. To make him feel truly special, you can of course also treat Dad to a delectable lunch at Creation - we’ll surprise him with a complementary gift of biltong!
Situated some 18 km from the coastal resort of Hermanus, Creation is more than a wine farm; it is a glorious destination where a warm welcome awaits young and old. Click here to make a reservation.
Greetings from Hemel-en-Aarde Ridge.