Celebrating the ‘Culture’ in Agri-CULTURE

Celebrating the ‘Culture’ in Agri-CULTURE

In an exciting and ground-breaking collaboration with the Cape Town Philharmonic Orchestra, Cape Ballet Africa, a top fashion designer and a classical music composer, Creation’s new short film celebrates the profound connection between nature, the land, wine and the arts in a pioneering ‘Agri-CULTURE’ project.

If you think about it, the word ‘agriculture’ contains ‘culture’ because the cultivation of land was humanity’s first creative art. In winemaking, each glass of wine represents generations of accumulated wisdom, seasonal attentiveness and patient tending – the same elements that nurture artistic expression.

Our film highlights the arts of winemaking and food pairing with ballet, choreography, music, cinematography, high fashion and craftsmanship. Entirely produced in the Western Cape with local talent and resources, it stands as a testament to our region’s creative excellence and collaborative spirit.

Please enjoy watching our film above. 

For the full story, please click here.