We are exceptionally proud of Tinashe Musora, our tasting room brand ambassador and Sommelier, who has won the inaugural Luminary Award in WineLand Media’s annual 30 Under 30 Awards.

For the past five years, the June issue of WineLand magazine has showcased 30 young professionals who exemplify dedication and innovation in their fields, from visionary winemakers pushing the boundaries of tradition and forward-thinking viticulturists nurturing the land to dynamic sommeliers crafting unforgettable experiences and savvy marketers capturing the attention of audiences.

At a celebratory luncheon held on 14 June, WineLand editor Wanda Augustyn announced the introduction of the Luminary Award. ‘This prestigious accolade is bestowed upon one exceptional individual whose influence and achievements transcend excellence, setting a new benchmark and inspiring others within our wine community. It symbolizes their unwavering dedication and the bright example they set for future generations.’ 

Naming Tinashe as the inaugural recipient of this prestigious award, Wanda said: ‘His story is a testament to the power of hard work, humility, and faith, and shows what can be achieved with collaboration and the right support. We look forward to seeing your continued success and the positive impact you will undoubtedly have in your community.’

Born in Zimbabwe, Tinashe (24) grew up in the Hemel-en-Aarde and joined Creation straight after high school as a runner clearing tables. His drive, determination and relentless pursuit of excellence soon saw him become a tasting room assistant, and today he is a sommelier. Earlier this year, he was awarded a Gérard Basset Foundation WSET Diploma in Wines Bursary – the first time a bursary has been awarded for the Wine and Spirit Education Trust’s flagship Level 4 Diploma in Wines. In May, he also received the news that he had graduated with distinction from the Wine Judging Academy, held in conjunction with the University of Cape Town’s Graduate School of Business.

Tinashe says he is ‘super-excited’ to have won the Luminary Award, and that he is determined to keep giving back to his community. ‘I want to share the same light and knowledge that was given to me when I was still a novice and knew nothing about wine. I am going to keep imparting information and knowledge to others, helping them better understand and appreciate wine.’

Tinashe, we are so exceptionally proud of you for your incredible achievements!